Visualizing Success Affects Your Way Of Doing Business with Logan Christopher | Podcast

yftc065bannerSeeing a future where there is only success for the business and the clients is a big image for our minds to filter. But with this mental conditioning, entrepreneurs can see the future the way they are programming the outcome so that the mind can represent it as something being done in actual reality. And with this belief of visualizing success, Logan Christopher of Lost Empire Herbs believes that entrepreneurs can bring clients to their doors. Learn more of Logan’s mental conditioning and how this visualization method became a big part of his life and his business.

Visualizing Success Affects Your Way Of Doing Business with Logan Christopher

My guest is a business expert who runs what I would call an unconventional company. He sells herbs. I know what some of you are thinking. No, he’s not a drug dealer. He has systematically tested individual and highly-concentrated herbs and herbal mixtures on himself, and probably a lot of his friends as well. Over the last ten years, he’s built a powerhouse, seven-figure company focused on solving problems for his clients. Logan Christopher, welcome to the show.

Thanks for having me, Mitch. I’m excited to be here.

I’m so glad you are. I love your website. It’s like of a bit of an encyclopedia. I actually got lost on LostEmpireHerbs.com as I just paged through so many of the different things that you offer. Clearly, this has evolved over time. You’ve been doing this for ten years. Let’s go back to the beginning. Tell us the story of how you started the company and why you started the company.

Before Lost Empire Herbs came to be that was only about five years ago, my first business, and the business is still running to this day, is Legendary Strength. I really got interested in fitness and strength training. I wasn’t naturally strong or athletic. I was the proverbial 98-pound weakling entering high school. I played football but I was never really good at it. It was right after high school I learned about body weight exercises and what you could do beyond push-ups and squats and sit-ups and those things. I started to actually see some success with that.

From there, that led to kettlebells and then that led to Old Time Strongman Training, which I can certainly talk more about. I just really got involved in these things and wanted to become great at doing them so that’s what I set out to do. I was also looking for a career at the time so I became a personal trainer. Then that transitioned to an online business there.

I can see how that transition would happen. I think there is a primary reason you wanted to get strong as a 98-pound weakling. What was it? Why don’t you tell us what that really was?

I went through a dark period in high school where I had no friends and didn’t really like myself and all this. With strength training, what I found once I started to go this unconventional route and started to see results with it, I was building up my body and at the same time I was building up my confidence. With fitness, that was the first thing where I realized I had self-control. I could change something about myself that I could begin to become strong and achieve these skills that I was not able to do, whereas I didn’t really have that before. For me, it was the foundational piece that allowed me to build my confidence, which then was very important for going into business for myself …

Read the full podcast here: Business Expert | Entreprenuership

For more episodes, please go to iTunes and subscribe, rate and review

Advertisements

The Leadership Mindset: Take Accountability And Be Profitable with Thor Conklin | Podcast

yftc064bannerTrack, measure and adjust. These three words when put into action can solve the lack of sales and problems most companies suffer from. This leadership mindset was developed by business expert Thor Conklin who started his entrepreneurial journey at the age of 18 by selling life insurance door to door. Because of this, Thor has always been going the extra mile to make things work.

But more important than looking ahead is committing to micro-commitments that will hold you accountable to the decisions that you make and actions that you take. Learn more of how business leaders can focus on the problem and not the symptom of lacking profit.

The Leadership Mindset: Take Accountability And Be Profitable with Thor Conklin

My next guest says, “The only reason businesses fail is due to a lack of profits. Even worse, only 4% of those in business for ten years or more only produce enough money to break even, pay the owner a modest salary and disappoint shareholders.” He’s an expert at identifying the exact reason why a business can’t make money and guides his clients to a profitable solution either directly or through his amazing podcast called Peak Performers. Thor Conklin, welcome to the show.

Thank you for having me on.

When we first started talking and you told me your story, I absolutely was captivated because you take the same journey as so many of us who have struggled to build a successful company and figured it all out. I want you to share, Thor, the wisdom that you’ve acquired having gone through what you did. Let’s start at the beginning. Tell me the story about how you even became a business person.

I hope I’ve figured it all out, but I think time is going to tell me that I probably haven’t figured it all out. I figured out a bunch and I’ve learned from my mistakes. A smart man learns from his mistakes. I started my entrepreneurial journey at eighteen years old. I decided it would be a great idea to sell life insurance door-to-door. That did not end well. I’ve got a lot of experience from that but not a lot of sales.

Then I found myself working in Corporate America working in Wall Street, helping private equity firms buy companies and we were doing the advisory services for them. I said, “There’s got to be a better way.” I was going to take another job within the industry, then one of the private equity firms that I worked with called me up and said, “Before you take that other job, would you come in and talk to us? We’d like to work with you.” This is a top five private equity firm out of New York. I said, “This phone call doesn’t come every day.” I was actually out in Colorado skiing, I said, “I’ll fly in and see it.” I met with the CEO of the organization and they said, “One of our advisors, they’ve retired at 40. They have made enough money. We need somebody to take over all our portfolio companies worldwide. Would you consider doing that?” That’s an interesting offer.

How old were you at the time?

This is eighteen years ago, so 36.

Did they know of you from your work?

I had been working with them for a number of years, so I was a known entity. What’s interesting is they said, “You can do one or two things. You can either set up your own company or you can actually come and work with us. Be one of our employees.” I had known from one of the founders of the company that their 401(k) program used to have vested interest in the deals that they did. They had secretaries retiring after ten years with $20 million in their 401(k)s and retirement plans. I’m like, “Are you still offering the vested interest?” They looked at me and they said, “No. We don’t do that anymore for everybody.” I said, “I’ll set up my own company.” They’re like, “That’s great. Go into the conference room. You’ve got fifteen minutes. I want you to figure out the business strategy and come back and present it.” I said, “I’ve got fifteen minutes to create my first company?” The last company, my life insurance venture did not go so well, so I said, “I’ve got to do better this time.” I did. I started my first company and they bought basically 90% of my time and created my first company.

You were in a position to have been noticed in your industry. You had impressed even the people outside your company to have seen who you are and what you can do. What would you talk about if you were giving somebody a tip as to how to do that?

No matter what you’re doing, make sure you show up your best. I was a middle-level employee within an organization but I stood out because I was always going that extra mile. Whatever it took whether you’re working for yourself or working for someone else, make sure whatever you do, show up and do it great.

I almost think to some degree that if you don’t do that, there’s just no point in trying. If you can’t do your best at the job that you’re being paid for, then how can you …

Read the full podcast here : Leadership | Accountability | Entreprenuer

For more episodes, please go to iTunes and subscribe, rate and review

Smart. Modern. Aligned. The Holistic Digital Marketing Plan with Phil Singleton

yftc055banner-1Rather than posting content on all kinds of social media, business owners should treat their websites as a marketing hub. The SEO Ninja Phil Singleton believes that a holistic digital marketing plan is key for more visibility in search results. By looking at your website as a marketing platform, customers will comeback for the content that they only had a taste of from on your social media.

Our guest wrote the book literally on search engine optimization. He joined forces with John Jantsch of Duct Tape Marketing as coauthors. In fact, some people call him the SEO Ninja. His journey is what makes him who he is today.

Smart. Modern. Aligned. The Holistic Digital Marketing Plan with Phil Singleton

Welcome, Phil Singleton, to the show.

Thank you so much, Mitch. I’m so happy to be here.

I love you telling me a little bit about some of the cool stuff you’re doing. I want to get to that because I think every entrepreneur needs to have interests that not only keep him going but allow him to escape from the constant battle of small business and work that tethered to your phone. If it’s okay with you, Phil, why don’t we go back to the beginning and start really as how you became an entrepreneur and how you got into business?

I guess you consider myself an internet marketer and a web designer but I’m a complete outsider. I took a really winding path to where I am today. I went to school and got a degree in finance and that’s where my initial exposure to business. Right out of school, I got a job with an insurance company of all places. It wasn’t because I wanted to be in the insurance industry and like that. It just happened at the time it was one of the companies that I interviewed with right out of school on campus. It was a nice, decent paying job. I felt really fortunate at that time just to be able to step into a corporate position with benefits and all that stuff right out of school.

What I quickly realized going into this thing three years I was there is it was just like, “This is just not for me.” The days got really long. I noticed I was walking into a beige building with beige carpet into a beige cubicle every day. I looked around at guys that didn’t look like they love what they were doing, almost like corporate zombies type of thing. It was into that third year, I was like, “This is just not what I want to be doing the rest of my life.”

On the other hand, you start doing okay early on and start making more money. I think what I felt was my life started to get pulled down this path. I was only coming out of school in my twenties but it felt like where I was almost learning a skill set or an industry and making enough money where if I didn’t make a change or I kept on the path, I was going to end up being one of these guys who were doing this their entire lives who didn’t really seem to have a lot of passion. What I ended up doing is really at the end of that third year, I quit, packed my bags up and ended up moving to Taipei, Taiwan to study Mandarin Chinese; huge, huge change. I think my parents and friends literally thought I’ve lost my mind. I just figured if I didn’t make some giant leap or change that I was going to start living somebody else’s life or going down somebody else’s destiny type of thing.

Phil, this is not uncommon. What’s cool about your story is the distance that you moved. As an entrepreneur, I was raised and born in Brooklyn, New York and I had all kinds of little businesses including a rock band growing up. It wasn’t until I was in my early twenties that I said, “I need to put some distance between me and everybody who knows me. I need to recreate myself in a new light. I don’t want the reminders of who I was around,” not that I was a bad person or anything. I just figured it was time to do it. I picked up and I drove to Boston and took a job in a computer company, which was a complete transplant for me. I completely relate to you. How long did you stay in China?

I was there for a little over two years. I ended up actually meeting my eventual wife, and I got into grad school, moved back to the States for a little while. Then immediately out of grad school, I got a job that took me back to Taipei, Taiwan. I was there totally probably over ten years. Here’s what I’ll tell you where I think was one of the groundbreaking things for me. When I got out of school even though I had a job, for some reason when I got jumped into that corporate world, I became all sorts of problems with anxiety …

Read the full podcast here : 55: Smart. Modern. Aligned. The Holistic Digital Marketing Plan with Phil Singleton

For more episodes, please go to iTunes and subscribe, rate and review

Dan Kuschell – Start With Your Irresistible Offer! – Podcast

yftc056banner-1If you were given a second chance, what would you do differently in life? Who will you become during the time you have left? Business expert and founder of 11 companies Dan Kuschell used to work hard and play even harder. He pretty much does the same today, except now he is also a hero for entrepreneurs who inspires growth in their business and mastery in their market.

Clients will not ignore you if you make an irresistible offer. To do that, entrepreneurs need to learn the demographics, geographics and psychographics of their clients. This is how Dan was able to position himself to be profitable without giving out his products and services for free. Find out what CHAMPION stands for and how you can also be a hero to others.

Dan Kuschell – Start With Your Irresistible Offer!

My guest is a business expert who has built eleven companies and was making a huge impact on his clients when disaster struck. A serious health problem emerged suddenly, causing him to reevaluate everything in his life and ask the big question, “What can I do now to have the greatest impact on this world, on humanity during the time I have left?” Let’s welcome Dan Kuschell to the show. Welcome, Dan.

It’s a pleasure to be with you, Mitch. Thank you.

I’m so glad to have you here, Dan. You and I have become friends recently. It’s a thrill to be on the show with you and have you tell your story. Let’s start with that health scare. How did that happen and what was that about?

Do you ever meet those people, Mitch, that are workaholic entrepreneurs that work 100 hours a week?

Never meet any of those.

That was me for a couple of decades. Two weeks after my son was born, I woke up with chest pains and tightness and I called my doctor and I said, “I’m having some tightness in my chest, uncomfortable.” He’s like, “As a precaution, can you get yourself over to the hospital?” I drive in as a precaution, walk into the hospital. I didn’t use the word pains because my doctor also said, “Be careful of the words you use. Languaging matters.” That’s a big part of success in entrepreneurs, languaging and mindset. I said, “I’m having some tightness.” They said, “Okay.” They immediately get me in a chair and they start doing all kinds of tests. If you can imagine, all hell have been breaking loose. People are running everywhere. They bring a gurney over. They put me on this gurney. They rolled me into a room and then they got all kinds of diodes coming in and out of me. It was just a really frantic, chaotic experience.

The long and the short of it, I ended up staying in the hospital for four days. On the second night, they had me sign a disclaimer for a surgery procedure that they were going to do to evaluate my heart. It scared me. That was really the wake-up call, Mitch, because the disclaimer, as I recall, said I had a one in X chance of dying on the table with it. In conversion rates, when you hear 1 in 500, you’d go broke with that and you wouldn’t even think about it.

You’d be onto the next thing. When you hear chance of dying at the end of that, it took my temperature. It freaked me out is what it did. I don’t how many of you have a last will or a will that’s fully in order. At that time, I didn’t. I was so busy running my businesses and running my companies that there were certain things that were just in disorder, in disarray. I frantically was writing pieces of my last will that night …

Read the full Podcast here : > https://mitchrusso.com/56-dan-kuschell-start-with-your-irresistible-offer/

For more episodes, please go to iTunes and subscribe, rate and review

Building Confidence To Grow Your Business with Jason Swenk

yftc063square

Most fresh graduates from college have the default mindset of being impressionable and rushing into things just to get to their destination. This is perfectly understandable and normal because almost the same thing happened to Jason Swenk. It was the dot com era and he was hired into a company like he was a college football superstar. His computer degree helped him perform in his job but he realized that sitting around and trying to be significant didn’t make him feel fulfilled. He knew what he was good at and saw clearly what he was passionate about, so he started building confidence that he could do it on his own and start his own business and went through the phonebooks to offer his services. Jason shares his experiences of self-awareness to understand the needs and challenges of his clients.

My guest is a business expert who was fired from his first job for being basically unemployable. Jobless and directionless, he had to figure out what to do next. Then he started building websites for friends which started to go really well and grew that into a successful company, but something was wrong. Even as a success, he fell into deep periods of introspection where he tried to figure out what his true value to others really was. The business was going well but he didn’t feel as if his life was, so he sold the company. It took a while, but he finally realized what his true calling was and never looked back. Today he leads a successful media and consulting agency helping other agencies grow. Jason Swenk, welcome to the show.

Thanks for having me.

This is a great story, Jason. You started like a lot of us. You left college and got a job. You did it maybe one of the worst times ever for college kids to graduate. Tell us about that time in your life.

Actually, I think it was probably one of the best times. I had a computer degree right around the dot-com era. Every big business was recruiting us like we were football stars. We were getting signing bonuses. It was an incredible time. I just remember working there and I hated it. Literally, I was trying to get fired. It was just a blessing that one of my friends looked like Justin Timberlake and NSYNC was popular back then. I was like, “I’m just going to mess up this web thing and create this website called NSHIT.” It got popular and then people started asking me to design websites. I’m like, “That’s what I’m going to do.”

I had no clue what an invoice was. I remember my first client asked me for an invoice. I had to ask my dad, “What’s an invoice, dad?” Google wasn’t around, this is in ’99. Quickly, I just started learning by the fire hose. I don’t like change all the time, but I like innovation and technology and always have to have the newest gadgets. It was just a really cool path that I picked.

You were working. You had a job and you certainly didn’t enjoy it. Did you do both at the same time for a while?

No. At the time, it was right when the market started turning around. I was just sitting around because they didn’t have any work for us to do. I was like, “What can we do?” Literally, we were consultants with nothing. It was just a really boring time. I have to always be creating something, probably like how you did when you sold your company like, “Now what? Am I supposed to play golf and die? How can I be significant to other people?”

You were at Arthur Andersen and you’ve got nothing to do. Were you creating websites for your friends while at Arthur Andersen or did you finish that job before you started that?

I created that website making fun of my friends. My first client was a realtor and he came to me and said, “I’d like you to create a website.” I’m like, “Yeah, $500.” I did that and they liked it, and the next person came to me. I think they were a lawyer at Syfrett and Dykes. I did that and they loved it. I didn’t even count that as a business. Then I got fired. I was like, “Maybe I can do this thing.” Literally, I went through the phonebook. For all those young people, that is actually a book with numbers and names that you can actually call. You can call these people and say, “I notice you don’t have a website.”

Literally, I went through the Yellow Pages first rather than the White Pages. I just looked if they had a URL, I didn’t call them. I was like, “You want a website? Al Gore invented the internet and this is the new thing.” They’re like, “What is it?” Then I’ll explain to them and then sold it to them. I was like, “This is awesome.” Because I was used to living off nothing, like ramen noodles and whatever. Then I just started upping my prices. Then I hired someone which started working out really well. I was like, “I’m responsible for someone,” and it just kept growing from there …

Read the full podcast here : https://mitchrusso.com/63-building-confidence-to-grow-your-business-with-jason-swenk/

For more episodes, please go to iTunes and subscribe, rate and review

Build Connections Using Proven LinkedIn Formulas with Doug Brown

yftc062bannerOnline marketing started to come around in the early 90’s. Some businesses lost the opportunity to scale, but others quickly figured out how to deal with the disruption. Doug Brown, LinkedIn marketing pioneer and founder of Szeak.com, was sitting right in the middle of all of this as a financial adviser in Wall Street who turned into an internet marketer. He saw that the disruption that came with the internet didn’t mean people were consuming less, they were just consuming in a different way. He made the shift and co-founded the third largest PR distribution platform in the world, Newswire.

But just like any other business, this did not keep going in a straight line so Doug made another shift and developed LinkedIn formulas for people to follow and build connections. Learn how this became a breakthrough in PR marketing and how his new company Szeak.com is making another disruption.

Build Connections Using Proven LinkedIn Formulas with Doug Brown

You may never have heard of my guest but you’re likely to have used his services if you’re in business. It turns out that over 12,000 press releases a year are sent using his company’s resources, and that number grows by 15% every year. He co-founded Newswire Networkand that grew the company into the third largest PR distribution platform in the world, competing against Warren Buffett’s company and two other public companies to boot. How did this incredible track record happen? It turns out my guest pioneered breakthrough marketing methods using LinkedIn where he became one of the leading LinkedIn marketing experts in the world. He is pioneering another new service for those of us who market on LinkedIn and he’s here to tell us his story. Welcome, Doug Brown, to the show.

Thanks, Mitch. I appreciate the chance to get on and chat with you a little bit.

You have a fascinating story because like most of us, we didn’t make a successful life in a straight line from childhood to adulthood. I know a little bit about yours, but I want you to share it with our listeners. Why don’t you go back to the beginning, Doug, and tell us how you got into the Newswire business and how you evolved to that place to be able to create such a powerful enterprise?

A lot of things are not a straight line and this certainly wasn’t. I started out a few decades ago in finance basically. I was a financial advisor and worked on Wall Street. We were really in the retail stocks and bonds business. Anybody that knows the progression of that business and how it changed from the early ‘90s with the advent of some of the online services knows that I went through a bad spot. We went through having a great little spot on Wall Street and within a decade, that retail business had pretty much gone away.

It probably should have gone away. Back in the day when I got into the business, commissions were set by the New York Stock Exchange and they were extremely generous. It was easy to make a great living as a broker. Along came some online services and really decimated that whole model. It’s been great for investors and put a lot of stock brokers out of work. I was one of them.

In the late ‘90s, as internet marketing was starting to come around, I was trying to rebuild a career as an internet marketer. I had some good times and some bad times, some good years and some bad years with that. I made a way and had a bunch of clients and we were doing some of our own products and doing some different things. One of the really cool products that we had a great success with was Rush Limbaugh neckties, of all the goofy things …

Read the full podcast here: https://mitchrusso.com/build-connections-using-proven-linkedin-formulas-with-doug-brown/

For more episodes, please go to iTunes and subscribe, rate and review

Optimize, Automate And Outsource By Less Doing with Ari Meisel

yftc058banner

One of the things that companies don’t do a lot is data analysis. By committing time to stop and look at the metrics, entrepreneurs can learn a lot on how to be effective and productive in their businesses. Ari Meisel grew Leverage with this mind set and with the help of Less Doing, a system of productivity he developed while he was on the journey of overcoming an illness. Learn how you can optimize, automate and outsource not just your business, but every aspect of life in order to be a more effective person.

Optimize, Automate And Outsource By Less Doing with Ari Meisel

My guest is a business expert who found himself in a hospital bed with a dozen tubes going in and out of him wondering if he was going to die at the mercy of some of the best doctors in the world. When they finally gave up on him, he decided to step in and take his health into his own hands. That was the beginning of a new life. From applying both diet and yoga, he slowly recovered from this ordeal better than ever. From this sprang a new enterprise which followed on exactly the concept of doing less. Ari Meisel, welcome to the show.

Thank you so much for having me and for that dramatic introduction.

It really is true. Nothing I said was really false in any way, was it?

No, not at all.

Here you were in this horrible place and recovering from this horrible illness, Crohn’s disease. How were you inspired to basically get into yoga and vegetarian diet when almost everything else known to medical science had failed?

I got to this place where it was pretty bad obviously and I felt like I was in a particularly low point and things hadn’t been working. Part of the problem with Crohn’s disease and I feel like many illnesses with an auto-immune component is that because you’re essentially at war with your own body, it’s very quick to get to a point where you throw your hands up and you just let the tide wash over you and you go with it. That doesn’t usually take you to a very good place. You take more medicine and you try different tests and things don’t usually work. There’s a detachment that happens. It got to this point where I had some moment of clarity and basically it was like, “I’ve got to do something drastically different from what I’m doing now and see if I can get some semblance of control.”

YFTC 058 | Less Doing

I basically tried to do the extreme opposite of what I had been doing. I started with the vegetarianism that only lasted about three months. Then I was essentially a pescatarian for about three years. Now I eat everything because I have healed parts of my body but the pescatarian diet was the main part for me. I hadn’t really been physically active much at all other than lifting weights. Part of that was that I was on systemic steroids. I was just angry and I was lifting heavy weights, and that seemed to be making a lot of sense obviously at the time but it didn’t help me do anything. I went again the extreme opposite. I wanted to do something that was very gentle and complementary to your body’s movements, so that was yoga.

Then I started just experimenting with supplements. The biggest thing in a lot of that was that a lot of people just don’t have very good body awareness. It’s just the way it is. We have too many other things going on. Unless you draw attention to something specifically, you’re not necessarily going be thinking about it or noticing it or recognizing how certain foods make you feel or certain activities or certain people. The biggest overall message from all of it that I would say is that I regained a better proprioception in my sense of my own body.

That sense of one’s self both physical, emotional, mental and spiritual are what we call balance. I understand balance because, like you and like most people, I’ve been through many of these ordeals on my own. Here’s something I wanted to relate to you. Many years ago when I was in business with Chet Holmes and Tony Robbins, Chet’s daughter, Amanda, had been having severe issues in the same area that you were. She had been under medical care as well.

After a blood test from Immunolabs, she discovered that she had food allergies that she was unaware of. As soon as she eliminated those foods from her diet, all of her symptoms went away and she completely healed. Food allergies have some evidence of affecting the condition that you had. Did you find that to be the same or no? …

Read the full podcast here:  https://mitchrusso.com/58-optimize-automate-and-outsource-by-less-doing-with-ari-meisel/

For more episodes, please go to iTunes and subscribe, rate and review